Farmers Learning Benefits of Web-Based Social Media

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By Grace Smith from Cooperative Farming News

To define social media might be impossible and, with its mass appeal, may not even be necessary. But for those who may have been “living under a rock” for the last five years or so, the website Spry.com does a great job of explaining just what social media really is: “Social Media are primarily Internet and mobile-based tools for sharing and discussing information among human beings. The term most often refers to activities that integrate technology, telecommunications and social interaction, and the construction of words, pictures, videos and audio…”

Boy, has it caught on! With sites like Facebook boasting over 300 million users worldwide, social media has become commonplace among most demographics. But one demographic has been a bit more reluctant to climb aboard the social media train.

Social media and farming seem to be as opposite as night and day, but farmers are learning ways social media can serve as a great complement to the work they do each day. So how do these two seemingly opposing topics coincide?

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