2012 Practical Farmers of Iowa Annual Conference
Our Recipe for Success?
Fedele Bauccio, CEO, Bon Appetit
Fedele will be our keynote speaker. When Fedele Bauccio co-founded Bon
Appétit Management Company in 1987, he set out to revolutionize the food
service industry by bringing fresh, made-from-scratch food to the contract
market. Today, Bon Appétit spends over $55 million annually on food from
within a 150-mile radius of each café, uses only sustainable seafood,
sources turkey breast and chicken raised without antibiotics as a routine
feed additive, features natural beef burgers, and leads the industry in
using cage-free shell eggs. In 2007, the company debuted its Low Carbon
Diet, the first program to make the connection between food and climate
change. Bon Appétit is now a $500 million company with over 400 cafés in
28 states serving over 80 million meals a year.
Fedele was named 2008 Innovator of the Year by Nation’s Restaurant News,
and also received the prestigious Going Green Award by the Natural
Resources Defense Council (NRDC) in 2009. He is also a member of the Pew
Commission on Industrial Farm Animal Production.
*Ingredients include:*
Multiple sessions on field crops, fruit and vegetable production, grazing,
profitable enterprises, on-farm energy, cooking, local foods, partnerships
between farmers and friends of farmers … and more
NEW this year: PFI offers a “Soils 101” short course, running January
12 in the afternoon through the morning of January 13 (before the start of
the full conference)
*
*Lots of networking time
Meals featuring PFI members’ products
Plenty of exhibit space
—
Teresa Opheim
Executive Director
Practical Farmers of Iowa
137 Lynn Ave., Suite 200, Ames, IA 50014
515.232.5661
www.practicalfarmers.org
*
Practical Farmers of Iowa is an open, supportive, and diverse organization
advancing profitable, ecologically sound, and community-enhancing
approaches to agriculture through farmer-led investigation and information
sharing.
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